Epic :30 TV Spot

The "Ice Age 4" opening pedigree graphic in this spot was a lot harder to create than it looks! I needed to re-arrange the character elements, change the aspect ratio of the frame, add water (seamlessly) and track the iceberg element to add the Ice Age title. Whoof! I also creatively directed the graphics team at Toy Box on this spot.

Posted on May 24, 2013 and filed under Art Director, Motion Graphics, Visual Effects.